Installation In Focus: 1 Hotel Central Park, NYC

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1 Hotel Central Park: A Different Kind of Hotel

Starwood Hotel Group has long been a leader in high design and luxury hospitality around the world. With their new line of 1 Hotels (Manhattan, South Beach, and Brooklyn), Starwood is again bringing design to the forefront of the hotel experience — now with an elevated emphasis on sustainability, authenticity, and the beauty of nature. The development of 1 Hotel Central Park started with a broad concept. According to Starwood CEO Barry Sternlicht: “The world around us is beautiful and we want to do our best to keep it that way. We want to make an impact by reinventing the industry standard for socially responsible hospitality. We want 1 to be a different type of hotel.”

Located at the corner of 58th Street and Sixth Avenue, 1 Hotel Central Park is just one block south — only 100 steps, in fact — from Central Park. And like Central Park itself, the idea behind 1 Hotel was to create a retreat within the city where guests could escape and refresh. New York-based firm AvroKO developed the design for this innovative, 229-room, 110,000-square-foot urban oasis and, from the beginning, meticulously pursued the use of sustainable materials and locally sourced building solutions. The design team worked to complement the building’s existing structure (including exposed concrete ceilings and floors, steel columns and beams, and terracotta block walls) by utilizing materials to enhance the authentic feel of the hotel, including locally made furniture, handmade textiles, and a wealth of indoor greenery (24,000 indoor plants!).

A Diverse Spectrum of Custom-Milled Wood Surfaces

Among the wide range of natural and local materials incorporated into AvroKO’s designs for 1 Hotel Central Park is a diverse spectrum of Hudson Company wood products — from reclaimed flooring and paneling, to historic hand-hewn beams and one-of-a-kind custom statement pieces. Through close collaboration with The Hudson Company, AvroKO was able to incorporate a range of unique wood surfaces that reinforce the hotel’s strong design concept and its goal of “bringing the outside in.” From the hotel’s street-level entrance and lobby spaces, to the guest rooms, fitness center, and presidential suites, a variety of carefully selected Hudson Company wood surfaces can be found throughout 1 Hotel Central Park. The surfaces include 50,000 square feet of Hudson Company Silt flooring, 30,000 square feet of Reclaimed Barn Siding, 50 Reclaimed Hand-Hewn Beams, Reclaimed Gym Flooring (salvaged from the old University of Wisconsin basketball court), Reclaimed Redwood (sourced from retired NYC water tanks), Reclaimed Threshing Floor, Reclaimed Travaux Maple flooring, and a custom-finished, debarked Spalted Elm Stump in the hotel’s lobby.

A Hotel Unlike Any Other in New York

"The natural and local materials emerged as the heart of the design, allowing us to celebrate and enhance their inherent richness with minimal touches, including a warm color palette and atmospheric lighting,” says AvroKO principal Greg Bradshaw. “Our goal was to leave the space feeling somewhat unadorned so the materials and core of the space could speak for itself." All of this careful material sourcing and eco-minded design makes 1 Hotel Central Park a boutique hotel unlike any other in New York City — one that brings the outside in, provides a unique parkside respite for travellers, and, as Ann Abel at Forbes put so well, “feels alive in a way that few others do.”

>> This installation profile originally appeared in The Hudson Company Journal, Volume 2 - click to learn more about our new print journal and catalogue.

>> See more photos and product details from this design installation.

The Hudson Company + rag & bone Tribeca

rag & bone's new men's store at 228 West Broadway in Tribeca. Photo via

rag & bone's new men's store at 228 West Broadway in Tribeca. Photo via

A Custom Floor for a custom men's shop

This year, The Hudson Company had the privilege to partner once again with the good folks at rag & bone New York to help them curate the interior design of their tenth New York City retail location.

From its origins in New York in 2002, rag & bone instantaneously distinguished itself by combining British heritage with directional, modern design. Today, the brand has become synonymous with innately wearable clothing that melds classic tailoring with an edgy yet understated New York aesthetic.

For their new 'men's only' store in Tribeca, rag & bone's design team had a specific vision for how to create a luxury shopping experience catered specifically to men - a vision that included custom graffiti in the dressing rooms, an authentic Stormtrooper costume, and a one of a kind Hudson Company parquet floor.

Original flooring design concept by The Hudson Company.

Original flooring design concept by The Hudson Company.

A Truly Collaborative Design solution

From the outset of the project, the designers knew that they wanted to create a custom parquet floor with a 'graphic' feel to it. From here, The Hudson Company team suggested a direction for a White Oak flooring design (see sketch at left). 

The boutique's finished floor was constructed of a combination of straight flooring planks and 24" x 24" parquet panels. The color and finish of the floor was custom selected by the design team to complement the overall interior design of the boutique. 

As with all of our creative partnerships, it is a pleasure to help innovative brands and their design teams reach their project goals.

See our White Oak Herringbone floor for the rag & bone at Bloomingdales location.

Visit the rag & bone men's shop and see this unique floor in person: rag & bone Men's Shop is at 228 West Broadway, New York, New York 10013. Phone: 646 277 836. Store Hours: Monday - Saturday: 11am - 8pm, Sunday: 12pm - 6pm.


Detail of the store's custom White Oak parquet flooring design.

Detail of the store's custom White Oak parquet flooring design.

Detail of rag & bone Tribeca flooring installation.

Detail of rag & bone Tribeca flooring installation.

Installation in Focus: City Point, Brooklyn, NY


The Hudson Company at City Point

City Point is downtown Brooklyn's ambitious, new, mixed-use urban development led by The Brodsky Organization and Cook + Fox Architects. For the complex's residential lobby, The Hudson Company custom milled Reclaimed Softwood Joists [Original Face], specially sourced from industrial sites in the surrounding area. The wood used by The Hudson Company for this installation is FSC-certified 100% Recycled. 

Reflecting brooklyn now

According to the official City Point website, 'City Point is the largest food, shopping and entertainment destination in Downtown Brooklyn. It includes retail, residential, and office space located along Brooklyn’s busiest retail corridor at the corner of Flatbush and Fulton.'

As The New York Times reports, 

'Once packed with theaters, restaurants and a range of stores, Downtown Brooklyn saw its fortunes turn in the mid-20th century along with much of the rest of the borough. And the area, which contains a crossroads of subway lines and major streets, near the Brooklyn and Manhattan Bridges, has been the subject of intersecting ideas about revitalization ever since...City Point, a major development in Downtown Brooklyn, is offering touches that seem to cater to Brooklyn’s homespun, forward-thinking spirit: a movie theater that serves beer. A reinvented shopping mall. A food hall for start-up restaurateurs.'

The Hudson Company is proud to be a part of this exciting new development in the heart of Brooklyn. Contact us to learn more about our sustainable, character-rich Reclaimed Softwood Joists [Original Face] and other FSC-certified wood flooring, paneling, and design products.

Artist's rendering. 

Artist's rendering. 

We have to build something that reflects Brooklyn now. We’re not Manhattan. We’re not the suburbs. We’re something different.
— Developer Paul Travis, from The New York Times
Accent wall in the City Point residential lobby, featuring Hudson Company Reclaimed wood.

Accent wall in the City Point residential lobby, featuring Hudson Company Reclaimed wood.

Accent wall detail.

Accent wall detail.

Featured Design Installation: Rag & Bone at Bloomingdales

For rising designer brand Rag & Bone, quality craftsmanship and true style go hand in hand.

And so, for the Rag & Bone boutique located within the men's department of Bloomingdale's at 59th and Lexington in New York, The Hudson Company created a floor to complement the brand's stylish, 'downtown sensibility, signature clean silhouettes and an inherent integrity.'

Utilizing 500 square feet of Reclaimed White Oak [Bare Finish] floor, laid out in a timeless Herringbone pattern, The Hudson Company custom crafted a floor to complement Rag & Bone's New York aesthetic.

Stop by Bloomingdales and see this installation for yourself or contact The Hudson Company today to get a quote for your next design project.